With our vision of helping talented girls become champions and creating strong girls and stronger women, we find a unique opportunity to mix business with social change.
With our vision of helping talented girls become champions and creating strong girls and stronger women, we find a unique opportunity to mix business with social change.
Empowering girls is critical for the progress of the socio-economic progress of the country. There is a prevailing deep social meta-preference in favour of sons. The Economic Survey 2017-2018 points to a collective self-reflection by the country on its preference for male children. This has resulted in an immense number of ‘unwanted girls’: over 20 million.
The survey also points out that the ‘son meta-preference’ does not only occur in impoverished rural facilities but also in middle and upper-middle class families. Violence and injustice against women and girls are still on the rise, the report says.
We are empowering girls through sports and become a bridge between talented girls and corporates, creating champions.
Our vision of empowering girls through sports is based on growing evidence that women and girls who play sports are increasingly likely to excel on both the playing field and in life.
According to a recent research, women’s and girls’ participation in sports is an important social and economic empowerment tool. It says:
A player-management and sports-marketing company with a mission to identify young talented athletes and inspire them to become champions.
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Trivandrum Thiruvananthapuram – 695010
India